social media

  • Pitch me (if you can!) – The Startupolic Office Hours

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    Sébastien Flury

    Y Combinator, the office hours are time when you can book anybody without her accepting before. Meaning: you open your agenda and let anyone who want to meet you to book a slot. Without any filtering. Yes, it mays sound crazy. Because everyone has a busy agenda and you do not want to meet anybody.…

  • A unique chance to network with top media executives

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    Sébastien Flury

    Did you know that one of the biggest media event of the world will happen in Lausanne area end of April? As well as I know that there are many things that I don’t know, this event hasn’t reached my ears… until Eileen asked me if I was interested to attend as an official blogger! Of course,…

  • What is the influence of social media on the music industry?

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    Sébastien Flury

    Swiss Community Managers Association (SCMA), started in May 2010, is gathering social media enthousiasts around every 2 months around a specific area of interest. Representative of the famous Paléo festival and musicians will discuss how social network dynamics have changed their way of doing business and what they could or should do to efficiently use…

  • 7 tips for a successful social media campaign

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    Sébastien Flury

    Last week was LeWeb conference happening in Paris. Again, a lot of interesting talks and amazing people to meet during these 3 crazy busy days. Alexis Thobellem, Global Digital Manager at Evian and one of the guy involved in the amazing “Roller Babies » video clip success (60M + views by now), gave a talk about…

  • Learnings from luxury watchmaking industry

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    Sébastien Flury

    Earlier this month, I’ve attended the 16th “Journée Internationale du Marketing Horloger » in La Chaux-de-Fonds (you know, the other watch capital alongside Biel/Bienne). This year’s theme was about experiential marketing, which can be defined as a concept that integrates elements of emotions, logic, and general thought processes to connect with the consumer.. Which industry could more qualified…