social

  • What is the influence of social media on the music industry?

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    Sébastien Flury

    Swiss Community Managers Association (SCMA), started in May 2010, is gathering social media enthousiasts around every 2 months around a specific area of interest. Representative of the famous Paléo festival and musicians will discuss how social network dynamics have changed their way of doing business and what they could or should do to efficiently use…

  • 7 tips for a successful social media campaign

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    Sébastien Flury

    Last week was LeWeb conference happening in Paris. Again, a lot of interesting talks and amazing people to meet during these 3 crazy busy days. Alexis Thobellem, Global Digital Manager at Evian and one of the guy involved in the amazing “Roller Babies » video clip success (60M + views by now), gave a talk about…

  • How a little Switzerland-based startup is beating Flipboard

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    Sébastien Flury

    Did you remember the startup sobees, which orginally built a better social desktop aggregator than trend follower Seesmic or Tweetdeck? sobees was also the first company in the world to launch a Facebook iPad application back in May 2010, with huge buzz. Gathering all their worldclass social media knowledge (how many players can show 4…