Marketing & Sales
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Why You Need to Know Media4Equity for Your Startup Growth
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This is a guest post by David Hug, a Zürich-based professional startup investor, currently acting as Managing Director at Ringier Digital Ventures. Innovation, entrepreneurship and venture capital are almost…
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Launching your service: think about UX !
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« Be realistic, demand the impossible ! » (Che Guevara) Developers are probably even more skeptical as all the other people you’re explaining your idea. Tricky. But do you absolutely need a…
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SALES: the challenges of selling your product as a startup
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It has been quite a long time without any post from me… I hope you haven’t missed me too much! I’ve been extremely busy these last weeks with travelling…
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Smooth scaling
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(Guest post by Shane Russo) Starting and running a business is a great adventure; however, in order to succeed in the massive sea of competition, a business must be…